Bachelor of Arts Business Administration: Innovation, Technologie & Digitalisierung
Specializing in Innovation, Technologie & Digitalisierung
Specializing in Innovation, Technologie & Digitalisierung
Bachelor of Arts
Bachelor of Arts
Shape the digital transformation actively with our hybrid Bachelor's program in Business Administration, specializing in Innovation, Technology & Digitalization. You’ll gain the expertise to turn ideas into digital solutions. Whether transforming existing businesses or launching your own digital start-up, you’ll become a driving force for innovation and progress.
Shape the digital transformation actively with our hybrid Bachelor's program in Business Administration, specializing in Innovation, Technology & Digitalization. You’ll gain the expertise to turn ideas into digital solutions. Whether transforming existing businesses or launching your own digital start-up, you’ll become a driving force for innovation and progress.



Know your Course at a glance
Know your Course at a glance
duration
duration
6 Semesters
6 Semesters
Location
Location
Berlin or Stuttgart
Berlin or Stuttgart
FORMAT
FORMAT
Full Time
Full Time
Language
Language
Taught in German
Taught in German
Credits
Credits
180 ECTS
180 ECTS
Total tuition fees
Total tuition fees
14.900€ *
14.900€ *
*excl. one-time €250 Admission Fee + €250 Examination Fee
*excl. one-time €250 Admission Fee + €250 Examination Fee



BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
Why you should study this program
Why you should study this program
Create innovative ideas for your company
Create innovative ideas for your company
Learn how to develop innovative ideas and implement them within your organization – hybrid and practice-oriented.
Learn how to develop innovative ideas and implement them within your organization – hybrid and practice-oriented.
Expand your digital skills
Expand your digital skills
Flexible Learning for Professionals
Learn to shape the future of businesses through innovative solutions.
Learn to shape the future of businesses through innovative solutions.
Balance your studies with your career through a fully online curriculum. Access course materials and lectures at your convenience.
Drive change and digital transformation
Drive change and digital transformation
Global Networking Opportunities
And contribute to the ongoing development of your company.
And contribute to the ongoing development of your company.
Connect with a diverse cohort of professionals worldwide. Expand your professional network and gain international perspectives on management and innovation.
BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
What will you learn?
What will you learn?
Think critically about trends and learn to distinguish real innovations from superficial trends.
Think critically about trends and learn to distinguish real innovations from superficial trends.
Explore and deepen your understanding of digital topics.
Explore and deepen your understanding of digital topics.
Develop a solid understanding of the principles behind the new digital economy.
Develop a solid understanding of the principles behind the new digital economy.
Use digital technologies to design innovative business models.
Use digital technologies to design innovative business models.
Combine business thinking with future-focused technological expertise.
Combine business thinking with future-focused technological expertise.



BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
Who is it for?
Who is it for?
You want to strategically expand your interdisciplinary competencies as a professional or manager.
You want to strategically expand your interdisciplinary competencies as a professional or manager.
You aim to gain a holistic understanding of business processes and market players.
You aim to gain a holistic understanding of business processes and market players.
Your focus is on business administration, business development, business planning, and innovation management.
Your focus is on business administration, business development, business planning, and innovation management.
You are looking for a practical, future-oriented program that delivers genuine added value.
You are looking for a practical, future-oriented program that delivers genuine added value.




BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
Career Prospects
Career Prospects

Digital Marketing Manager

E-Commerce Manager

Innovation Consultant

Product Manager
BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
Foundation Modules
Foundation Modules
Sustainable Business Administration
Sustainable Business Administration
Economics
Economics
Mathematics
Mathematics
Statistics
Statistics
Project Management
Project Management
Corporate and Commercial Law
Corporate and Commercial Law
Law and Taxes
Law and Taxes
Financial Accounting and Management Accounting
Financial Accounting and Management Accounting
Investment, Financing, and Controlling
Investment, Financing, and Controlling
Marketing
Marketing
Sustainable Corporate Management
Sustainable Corporate Management
International Management
International Management
Organizational Management
Organizational Management
Competency Development
Competency Development
Human Resource Management
Human Resource Management
Innovation, Technology, and Sustainability
Innovation, Technology, and Sustainability
BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
BACHELOR BUSINESS ADMINISTRATION BERLIN & STUTTGART
Personalized Modules
Personalized Modules
Innovation Project
Innovation Project
Digital Economics — Implications for Business & Society
Research and Scientific Project
Research and Scientific Project
Digital Technology — Advanced
Business Planning and Development
Business Planning and Development
Digital Infrastructure & Principles of Software Development
Digital Technologies
Digital Technologies
Digital Work & Management
Digital Work & Management
Entrepreneurship
Entrepreneurship
Online Marketing
Online Marketing
Digital Trends and Trend Research
Digital Trends and Trend Research
Digital Innovation Management
Digital Innovation Management


Requirements
Requirements
Requirements
Educational Background
Educational Background
General university entrance qualification
University of Applied Sciences entrance qualification
University entrance qualification through professional qualification (vocational training plus at least 3 years of work experience in the field, or access via advancement training)
Foreign university entrance qualification
University degree
General university entrance qualification
University of Applied Sciences entrance qualification
University entrance qualification through professional qualification (vocational training plus at least 3 years of work experience in the field, or access via advancement training)
Foreign university entrance qualification
University degree
Language requirements
Language requirements
German language proficiency at level B2
(TestDaF: minimum grade 3 in all four parts, or a successfully completed German language course at B2 or B2.2 GER level, or a C1 GER course, or DSH-1)
German language proficiency at level B2
(TestDaF: minimum grade 3 in all four parts, or a successfully completed German language course at B2 or B2.2 GER level, or a C1 GER course, or DSH-1)
DOCUMENTS
DOCUMENTS
Previous Education Certifications, A copy of your CV. School Graduation Certificate, A passport photo
Previous Education Certifications, A copy of your CV. School Graduation Certificate, A passport photo
WORK EXPERIENCE
WORK EXPERIENCE
For the university entrance qualification through professional qualification: at least 3 years of work experience in the vocational field or access via advancement training
For the university entrance qualification through professional qualification: at least 3 years of work experience in the vocational field or access via advancement training
Specialized or Additional Requirements
Specialized or Additional Requirements
None required
None required
"The knowledge I have gained at Steinbeis has been invaluable in helping to partner with leaders I support and becoming a more proactive involved employee. The interactive theory/real-life experience has been very helpful in applying the concepts in everyday working environments."
"The knowledge I have gained at Steinbeis has been invaluable in helping to partner with leaders I support and becoming a more proactive involved employee. The interactive theory/real-life experience has been very helpful in applying the concepts in everyday working environments."

JOSEPHINE AMOAKO
JOSEPHINE AMOAKO

STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us

STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us

STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us

STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
STEINBEIS INSIGHTS
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STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.

STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.

STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.


Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
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Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact

Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact

Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact