Master of Business Administration, Berlin: Digital Marketing
Specializing in Digital Marketing
Specializing in Digital Marketing
MBA in Management Excellence
MBA in Management Excellence
The Online MBA in Management Excellence specializing in Digital Marketing merges cutting-edge technology with creative branding strategies, equipping you to lead data-driven campaigns and thrive in the global marketplace. Through hands-on projects and expert guidance, you’ll shape consumer engagement and drive growth.
The Online MBA in Management Excellence specializing in Digital Marketing merges cutting-edge technology with creative branding strategies, equipping you to lead data-driven campaigns and thrive in the global marketplace. Through hands-on projects and expert guidance, you’ll shape consumer engagement and drive growth.
Know your Course at a glance
Know your Course at a glance
duration
duration
3 Semesters
3 Semesters
Location
Location
Online
Online
FORMAT
FORMAT
Full Time
Full Time
Language
Language
Taught in English
Taught in English
Credits
Credits
90 ECTS
90 ECTS
Total tuition fees
Total tuition fees
€9840*
€9840*
*excl. one-time €250 Admission Fee + €250 Examination Fee
*excl. one-time €250 Admission Fee + €250 Examination Fee
DIGITAL MARKETING
Why you should study this program
Why you should study this program
Career-Boosting Flexibility
Career-Boosting Flexibility
Designed for working professionals, this online MBA offers the freedom to study on your terms while gaining highly marketable expertise.
Designed for working professionals, this online MBA offers the freedom to study on your terms while gaining highly marketable expertise.
Hands-On, Insight-Driven Learning
Hands-On, Insight-Driven Learning
Each module helps you tackle real business challenges, equipping you to run smarter, more effective marketing campaigns across platforms.
Each module helps you tackle real business challenges, equipping you to run smarter, more effective marketing campaigns across platforms.
Stay Ahead in a Digital-First Economy
Stay Ahead in a Digital-First Economy
This program ensures you're not just keeping up—but leading—with skills in digital economics, tech integration, and customer-centric strategy.
This program ensures you're not just keeping up—but leading—with skills in digital economics, tech integration, and customer-centric strategy.
DIGITAL MARKETING
DIGITAL MARKETING
What will you learn?
What will you learn?
Identify market needs, plan projects, and develop collaborative, innovative solutions.
Identify market needs, plan projects, and develop collaborative, innovative solutions.
Create solutions, analyze feedback, and continuously improve innovations.
Create solutions, analyze feedback, and continuously improve innovations.
Prepare and fine-tune presentations for innovation designs.
Prepare and fine-tune presentations for innovation designs.
Understand digital marketing basics, including brand management and storytelling.
Understand digital marketing basics, including brand management and storytelling.
Gain a deep knowledge of digital marketing theories, content strategies, and advanced messaging techniques.
Gain a deep knowledge of digital marketing theories, content strategies, and advanced messaging techniques.
DIGITAL MARKETING
DIGITAL MARKETING
Who is it for?
Who is it for?
Anyone aspiring to excel in digital marketing.
Anyone aspiring to excel in digital marketing.
Individuals skilled in market research, innovation, and consumer behavior analysis.
Individuals skilled in market research, innovation, and consumer behavior analysis.
Those seeking to master digital marketing theories, content strategies, and branding techniques.
Those seeking to master digital marketing theories, content strategies, and branding techniques.
Individuals who aim for career advancement in the evolving digital economy, using data analytics and strategic planning
Individuals who aim for career advancement in the evolving digital economy, using data analytics and strategic planning
Forward-thinking individuals eager to master cutting-edge digital marketing strategies, enhance brand visibility, and drive growth in a rapidly evolving online landscape.
Forward-thinking individuals eager to master cutting-edge digital marketing strategies, enhance brand visibility, and drive growth in a rapidly evolving online landscape.
DIGITAL MARKETING
DIGITAL MARKETING
Career Prospects
Career Prospects
Digital Marketing Specialist - SEO/SEM
Digital Marketing Specialist - SEO/SEM
Content Marketing Specialist
Content Marketing Specialist
E-commerce Manager
E-commerce Manager
Social Media Manager
Social Media Manager
Innovation Manager
Innovation Manager
Brand Strategist
Brand Strategist
DIGITAL MARKETING
DIGITAL MARKETING
Foundation Modules
Foundation Modules
Strategy
Strategy
Markets and Marketing
Markets and Marketing
Innovation and Entrepreneurship
Innovation and Entrepreneurship
Organizational Design and IT Systems
Organizational Design and IT Systems
Operations Management
Operations Management
Sustainable Leadership and Management
Sustainable Leadership and Management
Financial Management
Financial Management
HR-Management
HR-Management
DIGITAL MARKETING
DIGITAL MARKETING
Personalized Modules
Personalized Modules
Innovation Project
Innovation Project
Digital Marketing
Digital Marketing
Market Research and Consumer Behavior
Market Research and Consumer Behavior
Legal Frameworks of Marketing
Legal Frameworks of Marketing
Digital Marketing- advanced
Digital Marketing- advanced
Digital Economics - Implications for Bus. & Soc.
Digital Economics - Implications for Bus. & Soc.
Requirements
Requirements
Requirements
Educational Background
Educational Background
a 3–4 years bachelor’s degree or a 2-year bachelor’s degree or a successfully completed high school education (for this pathway, an additional S-Next university entrance test is required)
a 3–4 years bachelor’s degree or a 2-year bachelor’s degree or a successfully completed high school education (for this pathway, an additional S-Next university entrance test is required)
Language requirements
Language requirements
English proficiency demonstrated through standardized tests: IELTS: 6.0 or PTE: 56 or TOEFL: 80 or Duolingo: 100 or Cambridge Advanced or Proficiency
English proficiency demonstrated through standardized tests: IELTS: 6.0 or PTE: 56 or TOEFL: 80 or Duolingo: 100 or Cambridge Advanced or Proficiency
DOCUMENTS
DOCUMENTS
An updated CV, An official copy of your university certificate, An academic transcript, Work experience certificates
An updated CV, An official copy of your university certificate, An academic transcript, Work experience certificates
WORK EXPERIENCE
WORK EXPERIENCE
For a 3–4 years bachelor’s degree: 2 years of work experience, For a 2-year bachelor’s degree: 7 years of work experience, For high school education (plus entrance test pathway): 10 years of work experience
For a 3–4 years bachelor’s degree: 2 years of work experience, For a 2-year bachelor’s degree: 7 years of work experience, For high school education (plus entrance test pathway): 10 years of work experience
Specialized or Additional Requirements
Specialized or Additional Requirements
Completion of the S-Next university entrance test (required for candidates with only high school education)
Completion of the S-Next university entrance test (required for candidates with only high school education)
“My online learning experience with Steinbeis University was very enriching. The flexible schedule allowed me to balance my studies with my demanding job. The course materials were extensive and informative and the knowledge was relevant for today’s world of work. The supervising professor for my thesis, Dr. Esmeralda Ismaili, was very helpful in providing guidance and always available to answer questions. Overall, my time at Steinbeis University equipped me with valuable knowledge and skills that have significantly enhanced my career.”
“My online learning experience with Steinbeis University was very enriching. The flexible schedule allowed me to balance my studies with my demanding job. The course materials were extensive and informative and the knowledge was relevant for today’s world of work. The supervising professor for my thesis, Dr. Esmeralda Ismaili, was very helpful in providing guidance and always available to answer questions. Overall, my time at Steinbeis University equipped me with valuable knowledge and skills that have significantly enhanced my career.”
JOSEPHINE AMOAKO
JOSEPHINE AMOAKO
STILL UNSURE WHERE TO BEGIN?
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Discuss your goals & interests
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STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
STILL UNSURE WHERE TO BEGIN?
Talk to a Study Advisor
before you even apply
We know choosing a program is a big decision — that’s why our expert advisors are here to guide you from the very first step.
Get personalized recommendations
Discuss your goals & interests
Understand study formats that work for you
TALK TO US
We’ll introduce you to your advisor
No pressure. No commitments. Just guidance tailored to you.
Contact us
STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.
STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.
STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.
STEINBEIS INSIGHTS
Want insider tips to level up your global education journey?
Join 10,000+ students already learning from Steinbeis experts.
Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
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Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact
Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact
Steinbeis University empowers students worldwide with future-ready education, industry-focused programs, and international perspectives.Based in Berlin. Built for the world.
Studying & Requirements
Quick Contact
